We recently did a Q&A with Vice President, Communications & Marketing of the Baltimore Orioles, Greg Bader.
In what has become a yearly occasion during the offseason, we do a
Q&A with him about plans for upcoming the season centered around
FanFest, Camden Yards, Spring Training and other informative stuff for
fans.
We touched upon on myriad of topics including FanFest, season tickets,
spring training in Florida, public reaction to last season, the upcoming
winter caravan and their relationship with the Baltimore Ravens.
***
To start off, I would assume with the Orioles finally getting
back into playoffs after 15 years this fall, fans are eagerly
anticipating FanFest. What does the organization happen to have planned
for the fans this weekend?
We are expecting to see one of the largest turnouts in FanFest history
on Saturday, and we hope we can deliver for our fans. There are some
interesting fan forums scheduled, including one that shows a few sneak
peeks of The BUCKle Up Birds: An Underdog Story DVD.
We will also be showing the DVD in a screening room throughout the
day. We’ll have a lot of the old favorites, but some new elements as
well to keep things fresh. In all, if you haven’t yet been to FanFest,
it’s really a great opportunity to bring your family, enjoy a day of
Orioles Baseball surrounded by many friends and fellow fans.
On that note, has there been an increased demand for tickets
for the 2013 season? Has the season ticket base grown and aside from the
team winning on the field? Also, how does the organization plan to keep
fans enticed and interested in the product?
We just recently sent out our season ticket invoices, so that process
is still very early. New sales are encouraging in the early stages, and
we hope to have a strong day this weekend with our single-game tickets
going on sale.
Now is the time to get tickets for the Yankees and Red Sox games, as
the longer our fans wait, the more chance there is for visiting team
fans to get tickets. Hopefully, as our fans did for the game on
September 6, the final weekend series against Boston and the playoffs
vs. Yankees, the response from O’s fans will be overwhelming and the
percentage of visiting team fans will be reduced for all games in 2013.
As well, has that increased the interest of fans that have inquired about heading down to Sarasota for spring training?
Sarasota is such a great location for families, especially in February
in March, so we hope our fans make the trip. Ed Smith Stadium is truly
the jewel of the Grapefruit League, and the relationship with have with
Sarasota is incredibly positive.
For our Baltimore season ticket holders, we do provide free tickets to
select spring training games for our fans able to make it to Florida, so
that’s an added incentive to make the trip. According to Visit
Sarasota County records, interest in and travel to Sarasota from the
Mid-Atlantic region has been up dramatically since our partnership began
late in 2009.
In addition, how has the corporate community embraced the newfound success of the Orioles?
We were excited to see the corporate community embrace us during our
postseason run last year, and the excitement level has not dissipated so
far this offseason. We have had some productive conversations with
many new potential partners and appreciate the support from the business
community throughout the region. Our partners who have been with us
over the past several years have been tremendous as well, and we
appreciate their loyalty and support.
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